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 Mark Doherty

Improve economics in cannabis and non-cannabis CEA

Cannabis consultants discussing crop health

🔄 Turnaround & Troubleshooting Packages

  • Operational Recovery Package
    Rapid-response strategy for distressed or inefficient assets.  
  • Dry Room & Post-Harvest Rehab
    Optimize throughput, drying environments, and cure consistency.
  • Microbial & Compliance Diagnostics
    Evaluate contamination sources, regulatory risks, and mitigation steps.
  • Mediation With Creditors
    Strategically engage creditors to provide a roadmap to financial relief and improved working capital.

🛠️ Facility & Operations Optimization

  • Holistic Facility Audit & Action Plan
    Comprehensive infrastructure, layout, equipment, and workflow assessment to identify operational inefficiencies and cost-saving opportunities.
  • CapEx & OpEx Efficiency Modeling
    Align capital and operating expenditures with ROI-focused benchmarks.
  • Workflow Redesign & SOP Implementation
    Standardize best practices to improve throughput, consistency, and      compliance.
  • KPI Framework & Performance Tracking
    Implement real-time performance monitoring tailored to your facility.

🌿 Cultivation Performance & Product Quality

  • Cultivation System Evaluation & Crop Management Strategy
    Diagnostic analysis of current practices; sanitation, SOPs, environmental controls, fertigation, genetics, and crop inputs to maximize yield and consistency.
  • Root Cause Analysis Coaching
    Teach teams to interpret data and troubleshoot performance bottlenecks.
  • Genetics & Product Portfolio Review
    Assessment of cultivar mix for market fit, production cost, and post-harvest quality. Includes SKU rationalization and rotation planning.
  • Environmental Control System Tuning
    Fine-tune HVACD, lighting, and CO2 systems to match cultivar-specific growth stages.

🧠 Team Development & Organizational Design

  • Org. Structure & Role Alignment Blueprint
    Optimizing team design for lean operations and performance accountability from cultivation to C-suite.
  • Weekly/Monthly Review Protocols
    Foster a culture of accountability and continuous improvement. Improving team morale and empowering current staff. 
  • Leadership Advisory & Interim Support
    On-demand executive-level guidance to stabilize operations and mentor leadership.
  • Recruitment & Onboarding Support
    Attract, assess, and integrate talent for critical operational roles.

⚙️ Design-Build & Commissioning Advisory

  • Pre-Construction Design Review & Owner's Rep Services
    Ensure infrastructure is aligned with cultivation and capital availability. Manage the construction process to ensure the owner's vision is realized on time and on budget.
  • Integrate Best Practices
    Implementing the experience from over 300 cultivation facility designs.  
  • Vendor Vetting & Value Engineering
    Leverage vendor network, validate scope of work, and reduce unnecessary CapEx.
  • Start-Up & Commissioning Support
    Validate systems and SOPs, and provide training, for Day 1 success.

📈 Business Strategy & Market Positioning

  • Go-To-Market & Expansion Strategy
    Tailored roadmap for improving current operations, launching new facilities, or entering new markets, incorporating regulatory, environmental, and consumer considerations.
  • Cost per Gram & Margin Analysis
    Deep dive into cost drivers across the production lifecycle with benchmarking against industry standards.
  • Investor  Readiness & Deck Review
    Refine financials, operations narratives, and slide decks to attract capital.

Contact mark

Grow people, plants, and profits!

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Mark@Doherty.Ag | 315-534-9278

Copyright © 2025 Mark Doherty - All Rights Reserved.

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